Making history for over 40 yearsDiversity information Resources (DIR) was founded in 1968 in Minneapolis for the purpose of advancing race relations and improving economic opportunities for African-Americans following the untimely death of Dr. Martin Luther King, Jr.Two people. One vision.

DIR was the vision of H. Peter Meyerhoff, a Honeywell aeronautics engineer, and his wife Rose – European Jews who were all too familiar with the barriers and limitations erected by discrimination. Dr. King’s passing inspired them to launch the “Buy Black” directory – a 10-page index of local, African-American-owned businesses. The couple went door-to-door asking people to “buy black,” and a year later the Buy Black directory was published nationally.
What started with two passionate people and a 10-page directory has since developed into a world-class organization that brings corporations and diverse suppliers together with integrated, mutually beneficial solutions.

CommitTed to leading the way

Things have changed since 1968. The directory is now an online database with hundreds of thousands of diverse suppliers.  Fortune 500 companies from all over the world use DIR's resources to implement, enhance and manage their supplier diversity programs. Technology advancements allow for complete program visibility with the click of a mouse. What hasn't changed is our mission - to be a global leader in providing information resources that empower supplier diversity.


Throughout the years, DIR has archived its people, progress and celebrations. Visit our YouTube channel for a visual history of what we do, who we know and how we continue to impact the supplier diversity industry.